A local business listing is an online entry that contains your business Name, Address and phone number (NAP) along with other details. There are a lot of websites like Yelp, Foursquare and Yellow Pages where local businesses can create free local business listings.
Local business listings are online portfolios that contain information about your business, such as your name, address, phone number, hours, and other data. Most platforms that provide this information are free to use, but users must manually add their information or claim their business.
The goal of local business listings is to make your business more accurate and searchable online. Businesses who have information and photos listed often have better search engine optimization and are seen as credible and authoritative on the Internet. In addition, many local business indexes share information with others, so if your information is incorrect it may translate onto other sites. This is one reason why it is important to update your business listings regularly.
Local business listings are another way to increase your reach online and make it easier for clients and prospects to find you. By having the correct information across the many platforms and sites, you can increase your SEO, add to your authority, and show credibility in your business.
Each local business listing has different categories, but some data you want to make sure you include are:
In addition, you should make sure there are no duplicates of your business or information online.